What does the future hold for the furniture industry – and how can your business stay competitive? Join us for inspiration at Furniture Seminar 2026.
Save the date for this year's Furniture Seminar as the furniture industry once again comes together. This year at VIA Design & Business in Herning.
What does the future hold for the furniture industry – and how can your business stay competitive?
Join some of the industry's leading experts for the latest insights, market analyses, and real-world examples of how technology, design, and strategy can drive innovation, growth, and competitiveness.
Save the date for Furniture Seminar 2026, as the furniture industry once again comes together for a day of inspiring keynotes, practical case studies, new knowledge, and valuable networking for business leaders, designers, and decision-makers.
09:30–10:15 | Arrival, Coffee & Networking
Check in, grab a cup of coffee and meet the other participants.
10:15–10:30 | Welcome to Furniture Seminar 2026
We set the scene for a day dedicated to the future of the furniture industry, emerging technologies and stronger businesses.
10:30–10:50 | From AI Hype to Strategy and Execution
How do you move from curiosity and pilot projects to real-world implementation, organisational adoption and business value?
10:50–11:10 | AI as a Driver of Circular Competitive Advantage
How can AI and digital product passports enable circular business models, stronger customer relationships and longer furniture lifespans?
11:10–11:17 | Innovation Pitch: Underflod
A quick look at a new solution and its potential for the furniture industry.
11:20–11:40 | Break
11:40–12:05 | Designed to Last – and to Be Loved
How can we build a more responsible business without compromising creativity, growth or great design? BOLIA CEO Lars Lyse Hansen shares the story behind the design brand’s successful journey and his optimistic perspective on timeless design, product longevity, circularity and conscious consumption – and why making good choices ultimately also makes good business sense.
12:05–13:10 | Lunch & Networking
Time for conversations, new connections and knowledge sharing across the industry.
13:10–13:30 | What Sets the Industry’s Strongest Companies Apart?
New analysis: What are the furniture companies delivering the strongest financial results doing differently – and how does the industry compare with other sectors?
13:35–13:55 | The Furniture Industry Today – and Where Are We Heading?
A status update on developments in the industry, its key challenges and emerging opportunities.
13:55–14:15 | The Business Owner of the Future
How AI is changing the demands on leadership, compliance and the way we run businesses – featuring concrete cases and perspectives from Complir. Sponsored session in collaboration with Complir.
14:15–14:45 | Break & Afternoon Snack
14:45–15:30 | Three Companies. Three Strategies for the Future.
ferm LIVING, Fredericia Furniture and Nine United share their strategic priorities and concrete plans for future growth.
15:30–15:55 | What Does It Take to Win in the Furniture Industry of the Future?
Panel discussion on the strategic choices, investments and capabilities that will be crucial in the years ahead.
Facilitator: Eva Paarmann, Associate Professor, VIA Design and Business
Panel:
15:55–16:00 | What Do We Take Away from Today?
The day’s key takeaways – and perspectives on what the industry should act on now.
16:00 | Drinks & Networking
We round off the day with familiar faces, new connections and informal conversations.
All prices are excluding VAT.
Non-members of Lifestyle and Design Cluster: DKK 800
Members of Lifestyle and Design Cluster: DKK 400
Places are limited, and we expect high demand. Sign up now and join us when the furniture industry comes together for this year’s Furniture Seminar at VIA Design & Business in Herning.
The 2025 Furniture Seminar put the spotlight on AI and provided more than 160 participants from the furniture industry with inspiration and practical knowledge for working with artificial intelligence.
Would you like to join us when the furniture industry comes together again? Places at this year’s Furniture Seminar are limited, and we expect a high level of interest. So don’t wait too long – sign up now and secure your place. This time, we’ll be meeting at VIA Design & Business in Herning.
